1
Statement
A British Chinese Visual Designer and Art Director specialising in Digital Media.
I've delivered ideas, strategy, consultancy and design to a cross section of clients from small and independent to global corporations and been involved with projects in a variety of sectors since 1998.
I've co-founded and led a successful, small design business for almost ten years (2-10 employees plus freelancers), developed all-round practical skills that include digital consultancy, client services, project scoping and specification and team management, in addition to core design, information architecture and user experience abilities.
I've delivered ideas, strategy, consultancy and design to a cross section of clients from small and independent to global corporations and been involved with projects in a variety of sectors since 1998.
I've co-founded and led a successful, small design business for almost ten years (2-10 employees plus freelancers), developed all-round practical skills that include digital consultancy, client services, project scoping and specification and team management, in addition to core design, information architecture and user experience abilities.
I carefully consider how audiences perceive and interact with design and believe that a little technical knowledge goes a long way when it comes to creating value out of interactivity.
I'm organised and bring over a decades worth of experience of digital design work to projects, working within a team or alone.
I strive to engage with clients and stakeholders to develop a full understanding of their requirements and thus maximise the creative potential of digital products and services. I aim to make the jobs of those I work with easier.
Read selected references...
I'm organised and bring over a decades worth of experience of digital design work to projects, working within a team or alone.
I strive to engage with clients and stakeholders to develop a full understanding of their requirements and thus maximise the creative potential of digital products and services. I aim to make the jobs of those I work with easier.
Read selected references...
2
Experience
1/08 - now : Director, Mark Wu Ltd
Under my own company, I consult for:
Opigram
(in partnership with YouGov)
Currently operating within the YouGov website, Opigram is an "opinion exchange" that tracks in detail what the world thinks everyday about brands, products, politicians, celebrities, media and more. I work closely with the CEO to deliver the ongoing (and sometimes complex) design and user experience of the UK site (since the site's initial development in 2010) and more recently the US version of the site. The work I create is exposed to over 150,000 users (and growing) registered on the site.
Atticmedia
A Top 100 New Media Agency that specialises in the public, culture and education sectors with a particular specialism in kids and youth. Atticmedia has won numerous industry recognised awards for its work. I provide design for a variety of projects but work frequently with the Head of Client Services to deliver successful new business pitches.
Under my own company, I consult for:
Opigram
(in partnership with YouGov)
Currently operating within the YouGov website, Opigram is an "opinion exchange" that tracks in detail what the world thinks everyday about brands, products, politicians, celebrities, media and more. I work closely with the CEO to deliver the ongoing (and sometimes complex) design and user experience of the UK site (since the site's initial development in 2010) and more recently the US version of the site. The work I create is exposed to over 150,000 users (and growing) registered on the site.
Atticmedia
A Top 100 New Media Agency that specialises in the public, culture and education sectors with a particular specialism in kids and youth. Atticmedia has won numerous industry recognised awards for its work. I provide design for a variety of projects but work frequently with the Head of Client Services to deliver successful new business pitches.
9/99 - now : Director, Kibook Ltd
Main responsibilities :
• Art Direction
• Consultancy
• Information Architecture
• User Experience Design
• Visual Design
• Concept Creation
• Coding / Development
• Quality Control
• Production
Other roles :
• Project & Account Management
• Sourcing and Managing Freelancers
• Mentoring Junior Designers
• Book-keeping and Administration
Main responsibilities :
• Art Direction
• Consultancy
• Information Architecture
• User Experience Design
• Visual Design
• Concept Creation
• Coding / Development
• Quality Control
• Production
Other roles :
• Project & Account Management
• Sourcing and Managing Freelancers
• Mentoring Junior Designers
• Book-keeping and Administration
9/98 - 9/99 : Freelance Designer
For agencies including :
• Forma
• The Hub
• HCC•DeFacto
• Diverse Interactive
• APL (Zentropy Partners)
For clients such as :
• The British Museum
• Comet
• Madame Tussauds
• Mont Blanc
• Nikon
• Sky TV
For agencies including :
• Forma
• The Hub
• HCC•DeFacto
• Diverse Interactive
• APL (Zentropy Partners)
For clients such as :
• The British Museum
• Comet
• Madame Tussauds
• Mont Blanc
• Nikon
• Sky TV
3
Education
MA Design for Interactive Media
Post-graduate: 9/1997 - 9/1998
Centre for Electronic Arts
Hertfordshire EN4 8HT
Post-graduate: 9/1997 - 9/1998
Centre for Electronic Arts
Hertfordshire EN4 8HT
BA(Hons) Graphic Design (2.1)
Higher education: 10/1994 - 6/1997
The Arts Institute at Bournemouth
Dorset BH12 5HH
Higher education: 10/1994 - 6/1997
The Arts Institute at Bournemouth
Dorset BH12 5HH
Licentiate Award
The Society of Typographic Designers (LSTD)
The Society of Typographic Designers (LSTD)
4
Awards
79th Art Directors Club Annual Awards
Gold Winner, Student New Media category
June 2000, New York
Design Preis Schweiz 99
Distinction
1999, Solothurn
More Awards ...
Gold Winner, Student New Media category
June 2000, New York
Design Preis Schweiz 99
Distinction
1999, Solothurn
More Awards ...
Milia 99: 'The Special Award for Innovation'
Sponsored by France Telecom
1999, Cannes
Europrix MultiMedia Art Festival 99
Student's Award: Top 5 Nominee
1999, Vienna, Frankfurt and Tampere
Sponsored by France Telecom
1999, Cannes
Europrix MultiMedia Art Festival 99
Student's Award: Top 5 Nominee
1999, Vienna, Frankfurt and Tampere
Transmediale 2000 Multimedia Art Festival
Finalist in the cd-rom/internet category
February 2000, Berlin
UCON 99
Macromedia People's Choice Award Finalist
1999, San Francisco
Finalist in the cd-rom/internet category
February 2000, Berlin
UCON 99
Macromedia People's Choice Award Finalist
1999, San Francisco
5
Public Appointments
British Chinese Project (Ltd)
Board Director (from July 2010 to February 2011)
Executive Committee (from March 2007 to February 2011)
Board Director (from July 2010 to February 2011)
Executive Committee (from March 2007 to February 2011)
6
Interests
British Chinese Culture
As a member of the British Chinese Project, I volunteered on the board of directors to help integrate more British Chinese people into politics. The project is supported by the UK Chinese Embassy, representatives from the House of Lords and the House of Commons, and a variety of organisations and Chinese community groups.
As a member of the British Chinese Project, I volunteered on the board of directors to help integrate more British Chinese people into politics. The project is supported by the UK Chinese Embassy, representatives from the House of Lords and the House of Commons, and a variety of organisations and Chinese community groups.
I also founded VisibleChinese.com
which is a guide and directory of Chinese Achievers and Ambassadors of Chinese Culture in the UK. Powered by the CMS, Expression Engine.
I am learning to speak/listen to Mandarin and read/write Simplified Chinese. (I have a working knowledge of spoken Cantonese.)
Blogging
OneInchPunch.net
A visual link driven blog showcasing an edited selection of East-Asian inspired content. Powered by Wordpress with customised templates.
OneInchPunch.net
A visual link driven blog showcasing an edited selection of East-Asian inspired content. Powered by Wordpress with customised templates.
MangoVine.net
A blog to document time spent living in Hong Kong and traveling around East Asia (2009-10). Powered by the CMS, Expression Engine.
VisualStreak.com
A personal reference blog to document the best ideas and sources of inspiration. Powered by Wordpress with a clean, optimised template.
Martial Arts
I have a life-long interest in Chinese Martial Arts. Trained in Chin Woo Kung Fu and Modern Wushu at the British Institute for Chinese Martial Arts and other styles, from an early age.
I have a life-long interest in Chinese Martial Arts. Trained in Chin Woo Kung Fu and Modern Wushu at the British Institute for Chinese Martial Arts and other styles, from an early age.
Won Bronze Medal in the 2002 BCCMA National Championships in the Traditional Short Weapons (Broadsword) category.
Archery
Shot recurve archery with Malden Bowmen in South London, from December 2004 until 2008, reaching the Second Class standard before pulling out to travel.
Shot recurve archery with Malden Bowmen in South London, from December 2004 until 2008, reaching the Second Class standard before pulling out to travel.