Turquoise Branding
Flash CMS website and USB Showreel for design and strategy agency.
Client
Turquoise Branding
Date
June, 2005

Text
Design and strategy agency Turquoise Branding create new brands and reposition existing ones, blending creativity with inspired thinking to transform brand experience and business performance.
They wanted to update their web presence and showcase much more of their motion graphics work online, adding to the content themselves over time.
We stepped in with a Flash/Database solution that streamlines all the dynamically loaded videos and includes wysiwig FLASH-based administration screens.
I collaborated with the Turquoise Creative Director on the interface design - especially in keeping it simple - and managed the development of this Flash site.
As a content managed Flash site, the interaction design had to be carefully thought through to ensure that the Flash admin screens reflected the public site whilst allowing administrators to edit on the fly.
An accompanying mini showreel piece was also developed which was like a slimline version of the Flash website, that Turquoise distributed on USB sticks.
They wanted to update their web presence and showcase much more of their motion graphics work online, adding to the content themselves over time.
We stepped in with a Flash/Database solution that streamlines all the dynamically loaded videos and includes wysiwig FLASH-based administration screens.
I collaborated with the Turquoise Creative Director on the interface design - especially in keeping it simple - and managed the development of this Flash site.
As a content managed Flash site, the interaction design had to be carefully thought through to ensure that the Flash admin screens reflected the public site whilst allowing administrators to edit on the fly.
An accompanying mini showreel piece was also developed which was like a slimline version of the Flash website, that Turquoise distributed on USB sticks.


